2024 Donor Impact Report

Outdoor Scholars

President’s Outdoor Scholars Program
2024 Donor Impact Report

Highlights

William Crawford

William Crawford, Program Director

  • Outdoor Scholars had 115 students representing 22 different states
  • 22 alumni working in the outdoor industry
  • 2024 Graduates (18 undergrad, 2 MBA)
  • 2024 Overall GPA 3.1

Bass Fishing Team

  • Won fourth consecutive Bass Pro Shops School of the Year title (2021, 2022, 2023 and 2024)
  • Easton Fothergill won the Bassmaster College Bracket
  • 4 of the 8 top college anglers that competed in the Bassmaster College Bracket were from UM.
  • Easton Fothergill fished the Bassmaster Classic (Finished 16th)
  • Dalton Head became the first college angler to fish the MLF Redcrest Championship (Finished 12th)
  • Former UM angler Wesley Gore made is professional fishing debut
  • Former UM anglers Easton Fothergill and Beau Browning are on the verge of qualifying to fish professionally

Outdoor Scholars TV

  • Outdoor Scholars TV aired on the Pursuit Channel in July 2024. The 12-episode series highlights our students hunting and fishing across the country.
  • 1 million views for the month of July (third most watched show on the Pursuit Channel)

UM Fishing on TV/Social Media

  • Bassmaster College Bracket Coverage
    • FS1’s two-day coverage was 913,000 viewers
    • Livestream was 57,333
    • Social Media (Impressions 2,888,438) (Video Views 967,028)
    • 3rd Party Media Audience of 6.7 million
  • 2024 – ACA Collegiate Bass Fishing Series Broadcast Viewership
    • Airing on 5 networks
    • Approximately 390+ episode airings
    • 5.81+ million viewers
  • UM Fishing Instagram averages 130,000 views a month.